PR Oh – it's not what you think!

July 23, 2009

Sach ka Saamna – had I been Star Plus’ consultant

Filed under: PR — Surekha Pillai @ 12:56 pm

This is a quick post – to make up for the previous epic of a Twitter post.

I have been following with much interest the buzz around Star Plus’ ‘Sach ka Saamna‘. The latest is that the I&B Ministry has sent a show cause notice to Star Plus over the serial. If you haven’t read the contentsutra article, here it is.  “The parliamentarians claimed that the reality game show is broadcasting vulgar values and it is a threat to Indian values and morality,” according to this article.

While I haven’t watched even a single episode of the serial, I am familiar with the format as I have had the voyeuristic pleasure of watching a few episodes of ‘Moment of Truth‘ on Star World.

One of my favourite ‘timepass’ is to consider what my advice to an organisation in crisis would have been. This is an area of interest.

In this case, while one cannot call this a crisis situation, I still couldn’t resist sharing with you what I would have advised Star Plus had I been their Consultant. Of course I am refraining from expressing my opinion on what I think about politicians spending time on this.

Dear Star Plus, Issue an invitation (which could be made public subsequently) to all the politicians raising objections and seeking a ban, to face their moment of truth on the show. Assure them no privacy would be invaded and that all questions will strictly pertain to their work, and there would be no questions on their personal lives.  Promise them the format of the programme will be changed basis acceptance from them.

What do you all think? What would your advice be? Let me know.

5 Comments »

  1. Hi Surekha…

    I totally support your thought… Well said.. I guess Star Plus shud consider this point nd shoot an invite to dese politicians..

    Jitne gol maal unke kaam mein hain utne to personal life mein bhi nahi honge..

    Hai dum to karo sach ka samna!!!

    Comment by Isha — July 23, 2009 @ 4:38 pm | Reply

  2. ha ha :) i absolutely love that comment isha. while i wasn’t sure whether this post would draw any comment at all (in stark contrast to my earlier post), this one enthusiastic response has made it all worthwhile for me. thank you.

    Comment by Surekha Pillai — July 23, 2009 @ 6:09 pm | Reply

  3. Well well.. would love to see Mr Jaswant Singh and Mr LK Advani on back-to-back episodes :) :)

    Comment by Amrita Chatterjee — August 27, 2009 @ 4:55 pm | Reply

  4. utterly rubbish i wud say!!

    Comment by Manoj — September 29, 2009 @ 1:16 pm | Reply

  5. Hello Surekha,

    I certainly do not represent the battalion of “Indian moral saviors” & hold my own sense of disagreement with them on various issues. But in this particular case do you actually think that an average Indian (we are discussing mentality in here) is ready for such a straight outburst.

    Indian morals are governed by the ‘relationships’ we inherit; & are we matured enough to watch such a show with our kids who have just started to learn “what relationships are”, thus leaving them with perceptions about‘whether it exists’ & ‘if it does, is fake’.

    And why just politicians?

    Call any individual from any background & stick to his/her profession & the result would be the same.

    We all failed at some point in our lives but I feel the failure shall be presented as a ‘lesson’ but not as a ‘sin’, once committed.

    Thanks.

    Comment by Nitesh Mathur — November 20, 2009 @ 10:05 pm | Reply


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